Standard magazine No. 18

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Theeighteenth issue of Standart magazine, one of the most prestigious coffee magazines in the world, published in Czech/Slovak, English and Japanese and sold in more than 60 countries.

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Criticism, as a social phenomenon, can become a driving force in your work. In the current issue of Standart magazine, we are introducing a new content structure, where the thematic article is the essay"A Question of Quality: on Coffee and Criticism", by the amazing Noa Berger, who focuses on coffee consumption. Noa examines in detail the current critical state of choice coffee and it is through these details that she reveals much about the very evolution of criticism as we perceive it in general. Don't overlook the wisdom contributed by James Hoffmann, Scott Rao, Ashley Rodriguez, Michelle Johnson, Matter Perger, and Oliver Strand, among others!

Criticism is an important part of any industry's growth. Also, because of our primary interest in the development of choice coffee, we decided to explore the role of criticism with coffee specifically in mind. So what can you look forward to in the new issue?

At the very outset, we remind you that Gwilym Davies delivers the second instalment of a series debunking common coffee myths. Why do we say that coffee is a bean, is Arabica really from the Arabian Peninsula and Robusta just a made-up species? Ashley Rodriquez takes a critical look at the pricing of green coffee. Consultant and barista master Erika Scent also talked to us about how to deal with criticism, what to do with it to make it useful to you, and how to effectively critique an industry you love.

Also in this issue, we continue our series of articles on water with Adrian Krishak of Need for Espresso: Underground. This time we look at where and how to look for information, which can save you hours of frustration. In this interview with Iveta Pupišová, we take a critical look at the hotel world and learn about the job of a hotel spy.

But alongside flipping through the new issue, we don't forget about successful home projects and bring you information on how Stacomb Company became a successful company based on friendship and quality products.

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